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Campaigns
BIAZA supported campaigns
Since 2000, BIAZA has facilitated its members to take part in an annual campaign that is run on a European scale by the European Association of Zoos and Aquaria (EAZA). By having a collaborative, united effort, European zoos and aquariums are able to have much more of an effect on species in the wild. Be it to raise awareness amongst zoo going public and school children through targeted activities, gathering signatures on petitions from all across Europe, to raising a significant sum of money to support field programmes.
2007/8 Year of the Frog
2006/7 Madagascar Campaign
2005/6 Save The Rhino
2004/6 Shellshock
2002/4 Tiger Campaign
2006 Big Fish Canmpaign
Marine Reserves NOW
Please note that all projects that benefit from any funds raised go through a rigorous, criteria-based selection process by a panel of people that includes both zoo/aquarium and field based professionals.
2007/2008 Year of the Frog
The EAZA Year of the Frog campaign forms part of a global campaign in collaboration with WAZA, CBSG and IUCN that aims to raise awareness of the plight of amphibians across the world and funds for the captive breeding of threatened amphibian species. Amphibians are in rapid decline. One third to one half of all amphibian species are currently threatened with extinction. One option that could save hundreds or even thousands of species is captive breeding, which is why zoos and amphibians see this as such an important campaign. For more information on the global campaign, please see the Amphibian Ark website.
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Amphibian Ark 2008 - year of the frog
2006/2007 Madagascar Campaign
The 2006/7 Madagascar Campaign was hugely successful, exceeding its €500,000 target. Other than raising funds, the campaign aimed to raise public awareness, promote eco-tourism in Madagascar, and to promote twinning between EAZA members and National Parks and other members. The campaign was supported by Marc Ravalomanana, the President of the Repbulic of Madagascar and the actor, John Cleese who has agreed to be the patron. Both of them applaud the work that zoos and aquariums are doing to support threatened species both in situ and ex situ and welcome the emphasis on ‘twinning’ where local communities in protected areas establish long-term relationships with European zoos.
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2005/2006 Save the Rhino
Save the Rhinos 2005/6 was a very successful collaboration between zoos and aquariums and Save the Rhino International, who donated administrative support as well as technical expertise. The year’s activities raised over €500,000 that will have a major impact on some populations of rhinos. For information on what activities were carried out and the projects, please see the Save the Rhinos! website
Once again the campaign teamed up with Aardman Animation to produce Douglas the Rhino as the campaign Mascot.
More campaign details 'Douglas'
© Aardman Animations 2004
Save The Rhino
2004/2005 Shellshock
The Shellshock Campaign 2004/5 was as a result of work zoo and aquarium personnel had been doing with the IUCN/SSC Tortoise and Freshwater Turtle Specialist Group, and more specifically, the Turtle Survival Alliance (TSA), one of the Specialist Group’s interdisciplinary working groups. Shellshock linked up with the Turtle Conservation Fund (TCF) to identify which projects would receive funding.
To aid awareness and fund raising, zoos and aquariums in the UK took a life sized “Dermot” the turtle on tour and included special awareness raising events around. Oscar the Turtle of Aardman Animation’s Creature Comforts fame was used as the campaign mascot.
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2002/2004 Tiger Campaign
The Tiger Campaign 2002/4 ran with the help of 21st Century Tiger for two years. Along with much awareness raising in both European and range country zoos, over €750,000 was raised to support projects in India, Thailand, Russia and Indonesia. For updates on these projects, please see the 21st Century Tiger website. This campaign was also taken up by the Australasian Regional Association of Zoological Parks and Aquariums (ARAZPA).
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2001/2002 Rainforest Campaign
For the Rainforest Campaign 2001/2, the campaign raised money for the Golden Lion Tamarin Translocation Project and worked with Brazilian Government Institute for Environmental and Natural Renewable Resources (IBAMA) to establish an endowment fund for long term support for Atlantic Rainforest conservation.
Funds were raised through the Lion Tamarins of Brazil Fund (LTBF). In order to centralise funds that were being raised by holders of lion tamarins to assist conservation programmes for the four lion tamarind species in situ, the International Committees for each species set up this centralised fund. For more information on the LTBF click here.
2000/2001 Bushmeat Campaign
For example, in the Bushmeat Campaign 2000/2001, zoos and aquariums worked with national and European ministers to deliver 1.9 million signatures to the European Parliament Committee of Petitions. This lead to the formation of an EU Bushmeat Steering Group to discuss the implementation of the Campaign’s demands, which became a resolution.
Gorilla Head by Karl Amman
photo by Karl Amman
Collaboration for the benefit of species in the wild
Not only do zoos and aquariums collaborate with each other to organise and run the campaigns but they collaborate with non-zoo organisations that work directly in the field.
 
 
© BIAZA 2005